Your Amazon Ads Numbers Are Still Settling. Dashified Tells You Which Ones.
Amazon can take up to 14 days to finalize attributed sales, and DSP and Sponsored Products don't deduplicate when they both claim the same conversion. Dashified pulls your Sponsored Products, DSP, and spend data together so you can see TACOS, not just ACOS, without stitching together two separate consoles.
What Dashified syncs from Amazon Ads
How it works
Connect your Amazon Ads account from your Dashified integrations page.
Dashified syncs your Sponsored Products campaign performance, DSP performance, and total ad spend on a recurring schedule.
Figures inside Amazon's known settling window (the last 1-3 days, before the 14-day attribution close) are flagged as provisional instead of presented as final.
Ad spend lines up next to your store's actual orders and revenue so you can track TACOS over time — not just a per-campaign ACOS that resets every reporting period.
See TACOS, not just ACOS
Sponsored Products' ACOS only measures ad-attributed sales in a 7-day window. Dashified tracks TACOS (Total Advertising Cost of Sales) alongside it so you can see whether your ad spend is actually growing organic rank or just buying the same sales you'd have gotten anyway.
Know which numbers are still moving
Amazon itself says attributed sales in the top 5% of campaigns can shift by 18%+ between day 1 and day 17 as conversion data settles. Dashified flags the still-settling window instead of letting you make a budget call on a number that's going to change under you.
Stop double-counting DSP against Sponsored Products
Amazon runs no deduplication between DSP display impressions and Sponsored Products clicks that lead to the same sale, so summing both reports overstates ad-driven revenue. Dashified pulls Sponsored Products, DSP, and spend into one view so you're not adding two claims on the same conversion.
One spend number instead of two consoles
Sponsored Products and DSP live in separate parts of the Amazon Ads console with separate exports. Dashified puts total Amazon ad spend next to the rest of your store's numbers so you're not stitching together CSVs to answer "what did Amazon actually cost me this week."
Frequently Asked Questions
Does Dashified replace the Amazon Ads console for managing bids and campaigns?
No. Dashified pulls your Sponsored Products, DSP, and spend data in for reporting and analysis — you still build and adjust campaigns in Amazon's own console. Think of Dashified as where you go to understand what's happening, not where you set bids.
Why do my numbers in Dashified sometimes differ from Amazon's dashboard for the last day or two?
Amazon can take up to 14 days to fully settle conversion and attributed-sales data, and the last 1-3 days in any Amazon Ads report are known to be incomplete. Dashified mirrors what Amazon reports and marks recent figures as still-settling rather than hiding the fact that they're moving targets.
Does Dashified fix the double-counting between DSP and Sponsored Products?
Amazon provides no automated deduplication when a shopper sees a DSP impression and later clicks a Sponsored Products ad before buying, so both can claim the same sale. Dashified surfaces both figures side by side instead of silently summing them into one inflated total, so you know when overlap is likely.
What Amazon Ads data does Dashified actually pull in?
Sponsored Products performance, DSP performance, and your Amazon ad spend — synced into the same dashboard as your store's orders and revenue so you can line Amazon ad cost up against what actually sold.
Ready to connect Amazon Ads?
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