Your Taboola Backstage numbers, finally settled and next to everything else you run
Taboola's own Backstage dashboard flags that anything younger than 4 days is still recalculating and not final for billing — so the campaign, spend, click, and conversion numbers you check today can quietly shift tomorrow. Dashified pulls your native campaigns into one dashboard once Taboola settles them, so you're not reading a moving target.
What Dashified syncs from Taboola
How it works
Connect your Taboola account from your Dashified integrations page.
Dashified syncs your Backstage campaigns — CPC and CPM native placements running across Taboola's premium publisher network — along with daily spend, clicks, and conversions.
We wait out Taboola's own 4-day finalization window before treating the numbers as settled, so your reporting doesn't chase figures that are still being recalculated.
Your Taboola spend and conversions land alongside your other ad channels and store data, so you can see native CPC/CPM performance next to everything else driving traffic.
No more re-checking numbers that changed overnight
Backstage itself warns that stats under 4 days old are cached estimates, not final. Dashified surfaces that distinction instead of letting you screenshot a number that's about to move.
CPC and CPM in the same view
Taboola runs both bidding models with self-set budgets and no subscription fee — Dashified tracks spend and clicks across whichever model your campaigns use, so you're not toggling Backstage reports to compare them.
Native spend next to your other channels
Taboola's recommended-content widgets on sites like NBC News or USA Today convert differently than search or social — Dashified puts that spend and conversion data alongside your other campaigns so you can judge it on its own terms, not in isolation.
Daily granularity, not just headline totals
Taboola's Publisher Reporting API only breaks out data by day, no hourly view. Dashified keeps your Taboola history at that same daily resolution so trends stay accurate instead of implying precision Taboola doesn't provide.
Frequently Asked Questions
Why do my Taboola numbers in Dashified sometimes differ slightly from Backstage?
Taboola itself notes that campaign stats aren't finalized until roughly 4 days after the fact — anything more recent is a cached, still-updating estimate. Dashified reflects that same settling process, so very recent days can shift until Taboola locks them in.
Does Dashified support both CPC and CPM Taboola campaigns?
Yes. Taboola runs on cost-per-click and cost-per-thousand-impression bidding with no platform subscription fee, and Dashified tracks spend and clicks for campaigns under either model.
Can I see hourly Taboola performance in Dashified?
No — Taboola's own reporting API only provides daily breakdowns for campaign data, so Dashified reports at that same daily level rather than fabricating hourly detail Taboola doesn't expose.
What Taboola data does Dashified pull in?
Your Backstage campaigns, spend, clicks, and conversions, synced on the same daily cadence Taboola uses and shown alongside your other advertising and store data.
Ready to connect Taboola?
Start free — see your real Taboola numbers next to every other channel you run.