Your WooCommerce Analytics Tab Won't Tell You What You Actually Made
WooCommerce's native Analytics screen in wp-admin is built around revenue and order counts — it doesn't subtract COGS, shipping, or payment gateway fees, and it can't combine numbers if you run more than one WooCommerce store. Dashified pulls in your Orders, Products, and Customers to show what you actually kept, whichever gateway (WooPayments, Stripe, PayPal) processed the sale.
What Dashified syncs from WooCommerce
How it works
Connect your WooCommerce account from your Dashified integrations page.
Dashified pulls in your Orders — including status detail like Processing, On Hold, and Completed — so sales trends surface without digging through wp-admin reports.
Your Products sync over, variable products and all, so stock levels and best-sellers sit next to what they're actually costing you to fulfill.
Customers sync too, giving you repeat-purchase rate and lifetime value — figures WooCommerce's own Analytics tab doesn't calculate.
One margin number, not a gateway-by-gateway guess
WooCommerce doesn't lock you into a single processor, so your real take-home rate shifts by gateway — WooPayments/Stripe runs 2.9% + $0.30, PayPal runs 3.49% + $0.49. Dashified nets those processing costs out of every order so your margin reflects what actually landed in your account.
Profit, not just the revenue chart
The wp-admin Analytics screen shows what sold; it stops short of subtracting COGS, shipping, or fees to tell you what you made. Dashified layers your product costs onto every WooCommerce Order automatically.
Multiple WooCommerce stores, one dashboard
Run separate installs for different brands or regions? Each store's wp-admin only ever shows itself. Dashified rolls up Orders, Products, and Customers across every WooCommerce store you connect.
Customer lifetime value WooCommerce doesn't surface
Native reports don't compute repeat-purchase rate or CLV. Dashified calculates both from the Customers data WooCommerce hands over, so you know who's actually worth marketing to again.
Frequently Asked Questions
Does Dashified need access to my WordPress admin or FTP?
No. Dashified connects to your store the way any WooCommerce integration does, pulling Orders, Products, and Customers without touching your WordPress files, theme, or plugins.
I take payments through WooPayments and PayPal — can Dashified handle mixed gateways?
Yes. Dashified nets out processing fees per order based on the gateway that was actually used, so blended margins stay accurate even when your checkout offers more than one payment option.
I run two WooCommerce stores for two brands. Can I see them together?
Yes. Connect each store from your integrations page and Dashified combines Orders, Products, and Customers from both into one view — something a single wp-admin install can't do on its own.
Will connecting Dashified slow down my WooCommerce site?
No. Dashified reads your Orders, Products, and Customers on its own schedule, so it doesn't add load to your WordPress admin or checkout flow.
Need setup help? Read the WooCommerce connection guide →
Ready to connect WooCommerce?
Start free — see your real WooCommerce numbers next to every other channel you run.